6 Design Tips for Non-designers
In most cases when assigned for design related work especially if you aren’t a designer, it becomes a bit hard to beat the reality and many would opt to hire a graphic designer. When you find yourself in such position, this should not limit your effort on design.
Design Guidelines for Non-Designers
Consider these few tips to help you navigate the world of graphic design.
1. Get a source of inspiration
Most designs originate from inspiration surrounding us! If you run across something that grabbed your attention, whether it is a certain image or visual, color palette, font combination or interesting layout take note of it.
2. Limit the choice of typeface
Limit the number of fonts used in the document to two. The choice of a font should always compliment each other. Either by pairing fonts that vary in width, thickness, and style, but remember the more personality one font has the more generic the other font should be. Pairing serif and sans-serif fonts is generally a popular option.
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3. Using color
A color is an important element in every design. Creating a color scheme is essential for a good design. Try to pick two colors that compliment each other and also contrast well. Consider also the chosen color tones to add value to the design. The choice of one color can also be made as it might be appropriate for a certain setup. Other factors to consider when picking color includes the main subject matter and audience.
4. Using images and visuals
Ensure you use high-quality photos, logos or other visual elements. Avoid images that are not of high resolution, or are blurry. Make sure the images and the visuals fit the content matter and are used when appropriate. Use of too many visual elements can quickly clutter a design.
5. Keep it simple
Designs that are clean and easy for the eyes flow gets the message across more effectively than design that are full of too much contents. The main focus need to be on your message by being as clear. Avoid use of too many colors, limit your fonts to two, otherwise the message would be distorted all along.
6. More white space
White space is a fundamental building block of good design. Through the white space created for the elements ensure that the elements breathe. Creating space around text boxes, images and other graphic elements, you’re making your design easier to read. It is more important that having cluttered elements.